To bridge the gap between academia and industry, the Career Center at Universitas Islam

Riau (UIR) recently organized a campus recruitment event in collaboration with the Kawan

Lama Group. This groundbreaking initiative saw the participation of 128 graduates eager to

embark on their professional journeys. The event provided a recruitment platform and

offered valuable insights into the work culture and ethics, particularly within the esteemed

Kawan Lama Group.

A Glimpse into Kawan Lama Group:

Kawan Lama Group is a beacon of excellence in multiverse business units, operating within

six core pillars: Commercial & Industrial, Consumer Retail, Food & Beverage, Property &

Hospitality, Commercial Technology, and Manufacturing & Engineering. Despite the

diversity in its operations, the group is unified by a singular ethos – the commitment to

enhancing the quality of life for families. This ethos permeates every aspect of the

organization, from its business strategies to its approach towards human capital

development.

The Recruitment Process:

The recruitment process kicked off with comprehensive training sessions led by

representatives from the Human Capital division of Kawan Lama Group, along with

esteemed Store Managers and Area Managers from various subsidiaries. These sessions

were designed to assess the candidates’ skills and imbue them with the values and work

ethic synonymous with the Kawan Lama Group.

Work Ethic in Kawan Lama Group:

Central to the ethos of Kawan Lama Group is a strong emphasis on work ethic. Employees

within the group are expected to embody integrity, diligence, and a passion for excellence in

all their endeavours. The group’s commitment to delivering superior products and services

to its customers is underpinned by the dedication and professionalism exhibited by its

workforce. Moreover, the culture of teamwork and collaboration fosters an environment

where employees are encouraged to innovate and push the boundaries of success.

Insights from Industry Leaders:

During the recruitment event, industry leaders shared invaluable insights into the work ethic

and expectations within the Kawan Lama Group. Store Managers emphasized the

importance of customer-centricity and the role of employees as brand ambassadors. Area

Managers highlighted the significance of adaptability and problem-solving skills in

navigating the dynamic retail and hospitality landscape. Moreover, representatives from the

Human Capital division underscored the group’s commitment to nurturing talent and

providing ample career growth and development opportunities.

Conclusion:

The campus recruitment event organized by UIR Career Center in collaboration with the

Kawan Lama Group served as a testament to the transformative power of partnerships

between academia and industry. The event facilitated employment opportunities by

providing graduates with firsthand exposure to the work culture and ethics espoused by the

Kawan Lama Group. It empowered the next generation of professionals to thrive in their

chosen fields. As graduates embark on their journey with Kawan Lama Group, they carry

with them the knowledge gained from their academic pursuits and the values of integrity,

excellence, and innovation instilled by their experience.